“A lot of Galia melon has been sold that was technically perfect, but lacking in flavour”

by Melon Today - June 2009

Q. Has Almería made a mistake with its Galia melon production strategy?
A. Yes, because it is placing its position in the European Galia market at risk. To date, Almería has been well-positioned in this market, due to its production of early melon with characteristics that are highly appreciated by the consumer. However, in this campaign the region has followed a strategy based on ... read more...